Responsibilities for this client have included a variety of tasks, ranging from outdoor advertising and display ads to social media posts. I also played a key role in coordinating state-wide photoshoots and processing over 50,000 raw assets. 

Initiatives were also developed within the agency and then transferred to the client's in-house design team for further execution. This collaboration was managed using a combination of Canva and Canto, which facilitated seamless project exchanges between our teams.

With campuses located throughout the state of Indiana, campaigns were often tailored for specific locations while also implementing general state-wide initiatives.